SEO is crucial to rank a website, so it will gain traffic and possibly earn money once monetized. All website owners exhaust all possible means of optimization, but some fall prey to some bad practices. A sudden decline in traffic and poor rankings are just some tell-tale signs that you’re doing something wrong on […]
Mobile devices are ruling the internet. From the escalating mobile-based traffic to the skyrocketing mobile ad spending, there’s no doubt that marketers and advertisers know the role mobile devices play in this era of the internet. In fact, about 60% of all web searches were done on mobile in the year 2016. Experts say […]
Many local businesses shy away from SEO due to the perceived cost. As much as it may cost a fee over time, you can optimize your website for free with some hacks. If you don’t have the budget yet for paid SEO services, you can give your business website a head start using the following […]
Backlinking is a crucial aspect of SEO. It’s one of the most important ranking signals as it denotes authority and trustworthiness. Also, Google crawlers find websites with established backlinks as reliable, thus better rankings on the search results. Moreover, small businesses will benefit a lot from backlinking as it will work wonders on local SEO. […]
If you have a Google My Business account, you should never miss the Google Posts feature. Launched back in 2017, this tool lets you publish posts as part of your Knowledge Graph tab on search results. You can use this to announce events, promos, invitations, memberships, and so on. Below, we discussed a brief guide […]
Opening a new location in your Google My Business listing may seem easy and hassle-free. Just add a new place and optimize the keywords on your site, then you’re done. However, there are some technicalities involved here. As you expand your business, you also have to pay attention to your location-specific pages and listings rank […]
Schema markup is a string of code used to help search engines index pages correctly. Also, it’s used to generated rich snippets for search results. It highlights the information about a business or a professional, specifically their NAP (Name, Address, Phone Number). The goal of this code is to provide internet users with accurate information […]
Millions of internet users browse the web every single day. A big chunk of this web population use mobile devices like smartphones and tablets. With the growing mobile-based activity on the internet, businesses and companies must switch to responsive websites. The responsive website design was first introduced to web developers back in 2010. Since its […]
It’s a fact that local businesses will benefit from a successful SEO campaign. But for this to happen, they need to master the basics, including meta descriptions. These little details make a big difference to a business’ ranking and visibility on the web. All of which will reflect on their sales. The role of meta […]
When producing a website, a lot of company owner wonder if they should include their area or not. Others show it others do not. As much as it’s a matter of preference, adding your place on your site in fact generates numerous benefits. Your area impacts your rankings, ad placements, and more. If you’re […]
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