Content Creation

There are different types of content. Thus, you need different tools for it. Luckily, I have a wide array of tools to show you today. Whether you need to create video tutorials, design a page, produce social media banners, or beautify the restaurant menu, the tools below can help you. Are you ready?

three women sitting and facing each other discussing

With Adobe Spark, it makes creating webpages, editing videos, and designing graphics easy. Best of all, they offer a FREE plan. Yes, their starter plan is free and you get to use their templates. Aside from the main program, there are sub apps you can access: Spark Page, Spark Post, and Spark Video. To be honest, with all these things combined, you can avoid the hassle of conceptualizing, editing, and designing your content! Hence, you can literally design images, webpages, and videos within a few minutes.
Canva – Personally, this is my fave. A comprehensive web-based editor. I don’t need to download hefty files. All I need is to login and I can create a wide array of designs from restaurant menus, calling cards, to Facebook banners. So convenient and complete!
Venngage – If you need infographics, this is your go-to tool. The free account can let you create 5 Infographics at a time.
Recordit – Want to create video tutorials? All you need is to download this lite app that records screenshots. Available for both Mac and Windows. Plus, it supports GIF files!
Adobe Color CC – this is a free color wheel to help you in your designing projects.

Team Collaboration

Without teamwork, your content won’t be great. After all, two heads are better than one. Because let’s face it, in one single day, you are probably dealing with hundreds of files and a number of these files are shared between all the teams involved. How do you keep up with all the bits and pieces that gets edited? Marketing alone can be such a headache, but I’m telling you organizing your files entails more effort.

Trust me, once your files are disorganized, you can’t proceed to the next step. This is the ONLY way to keep your head sane during the entire duration of a project. If you haven’t effectively classified your files in an organized manner, the succeeding steps will NOT work. By using collaborative tools, only then can you organize your files productively.

Dropbox
- Out of all 3, this is the tool that I have been using ever since. Dropbox Basic starts off with 2GB of free space and you get access to Dropbox Paper, where you can edit and create documents.
Google Drive
- Of course, this wouldn’t be complete without Google’s entry. With Google Drive, you can store, share, and access your files anywhere and anytime. There’s a free 15 GB of storage and you can create documents and collaborate with others through Google Docs, Google Sheets, and Google Slides.
Box
- It has a FREE individual plan for starters. With Box’s starting plan, an individual can have access to 10 GB of storage, and can upload up to 250MB of files. For business plans, there plans start at around $5. You might think Box is a knockoff of Dropbox. Remember, Dropbox Basic only has 2GB of free space. Aside from the advantages mentioned above, Box has partnered with Microsoft to boost its cloud content management systems. Definitely a strong contender if you ask me!